Wednesday, 5 May 2021

Crazy idea celebrates six years

From thelocalne.ws

Flash back to six years ago …

It is noon.  A bright spring day in Ipswich, Massachusetts. Deb runs out the open flag for the first time. Dan waits with anticipation. If you brew it, will they come? 

Would his crazy, mid-life crisis idea of making the old-fashioned beverage, mead, and selling it right here in Ipswich actually work?

Favoured by the Vikings, mead is one of the oldest fermented drinks, dating back to the 7000 BC.

Very popular during colonial times, mead is wine made from honey and fruits that has a smooth flavour. Dan Clapp, owner and brewer at the 1634 Meadery on Short Street, only used honey from local beekeepers, and got his fruits from Russell Orchards and Marini Farms. “Supporting local trade is part of our mission,” he said.

Deb Clapp (left), "mead wench," of the 1634 Meadery, talks to
Vinnie Burridge and Caryl Munsell of Ipswich (file photo)

The name “1634” refers to the year Ipswich became a town. In keeping with their local theme, Dan and Deb Clapp tip their hats to Ipswich’s rich history with names for their meads such as Devil’s Footprint, Choate Bridge Cyser, and Mooncusser.

“Turns out, if you brew it, they sure will come,” Dan said. “That weekend was such a hit! We were blown away by how many Ipswich folks showed up to wish us well and support our new business. Our friends and family helped operate the tasting room and manage the crowds. It still seems like a blur.”

Since then, the meadery has become a destination for their popular tastings and gift shop. The Clapps have welcomed tourists from all over the U.S. and abroad.

Over these past six years, Dan has churned out over 72,000 bottles of mead in 40 different flavours. 1634 Mead is sold to new and die-hard mead fans in local liquor stores and wine shops. 

The Clapps recognize how fortunate they are to have had a solid staff over the years, which has been instrumental in helping their business grow.

“We wish to thank the folks of Ipswich, our family and friends, and our meadery neighbours for their support and encouragement. Cheers to six years!” said Deb. 

http://thelocalne.ws/2021/05/04/crazy-mid-life-crisis-idea-celebrates-six-years/


No comments:

Post a Comment