From globalgrowthinsights.com
Mead beverages are alcoholic drinks created by fermenting honey with water, sometimes incorporating fruits, spices, grains, or hops. Mead is among the oldest alcoholic beverages globally, with evidence dating back to 7000 BCE in Northern China. By 2025, the market has significantly diversified, with over 150+ commercial meaderies operating worldwide. In the U.S. alone, more than 400 new craft mead brands have emerged over the past decade. Mead varieties include traditional meads, melomels (fruit meads), metheglins (spiced meads), and session meads, which are lower in alcohol content. Consumer preference for gluten-free and natural beverages has fueled the appeal of mead, leading to increased product innovation and retail penetration across grocery, liquor, and online channels.
The global Mead Beverages Market was valued at USD 645.22 million in 2023, projected to grow to USD 759.81 million in 2024 and USD 2,809.88 million by 2032, with a CAGR of 17.76% during the forecast period.
How Big is the Mead Beverages Industry in 2025?
In 2025, the mead beverages industry has reached an estimated global consumption volume of 190 million litres, up from 162 million litres in 2022. The industry now encompasses over 1,200 commercial producers globally. North America holds approximately 38.5% of the global production volume, with the U.S. leading the charge. Europe follows with 33.4%, mainly dominated by producers in Poland, the U.K., and Germany. Asia-Pacific contributes around 18.7%, with increasing penetration in Japan and South Korea. On-trade consumption (bars/restaurants) accounts for 48% of total volume, while off-trade (retail) distribution contributes 52%, indicating a growing home consumption trend.
Impact of U.S. Tariffs on the Mead Beverages Industry – Regional Analysis (2025)
In 2025, the U.S. mead beverages industry continues to feel ripple effects from tariff changes implemented between 2018 and 2024, particularly those targeting alcoholic beverages and packaging materials. Although mead is often produced domestically, U.S. meaderies rely heavily on imported ingredients, bottles, cans, and even label materials—many of which have been subject to increased duties over the past five years.
Approximately 64% of U.S. meaderies import glass bottles from Europe and Latin America. The 2020 tariffs on European glass increased cost-per-unit packaging by 11–15%, leading to thinner margins for small-scale mead producers. Some companies, such as Moonlight Meadery and Schramm’s Mead, shifted to domestic suppliers, increasing local sourcing by 23% by 2025. However, limited domestic supply has resulted in longer lead times and 7–9% higher overall packaging costs.
Fruit imports used in melomels (fruit meads), particularly berries from Mexico and tropical fruits from Southeast Asia, have seen an average 10% tariff hike since 2021. This has affected pricing strategies for premium flavored meads. B. Nektar Meadery, known for exotic fruit-based meads, reported a 12% increase in ingredient costs, which forced limited seasonal releases and smaller batch sizes.
In contrast, U.S.-based honey—being domestically sourced in over 80% of meaderies—has not been affected directly by tariffs. This has created an opportunity for U.S. producers to market "100% domestic mead," with 33% of consumers in 2025 indicating a preference for local sourcing in their alcohol purchases.
Regional Impact Summary:
- Northeast USA: High dependence on European glass; 13% cost increase per bottle reported. Shift towards canned meads has grown by 19% to reduce costs.
- Midwest USA: States like Michigan have diversified supply chains. Tallgrass and B. Nektar offset some costs via automation, increasing production efficiency by 15%.
- West Coast USA: Heavy fruit-focused meads impacted due to Asian import duties. Mead producers have reported 9–14% higher ingredient expenses, particularly for tropical blends.
In summary, while tariffs have challenged U.S. mead producers, they’ve also prompted greater local sourcing, packaging innovation, and cost optimization. Regions that diversified early are now more resilient and better positioned for sustainable growth in the global craft beverage market.
USA Growing Mead Beverages Market
The United States is the fastest-growing mead beverage market globally, capturing 34.2% of the global market share in 2025. California, Michigan, Colorado, and Vermont host the largest clusters of craft meaderies. Over 210 registered mead producers operate across the U.S., up from 120 in 2018, reflecting a 75% increase. American consumers prefer session-style meads and carbonated variants, contributing to 61% of total mead sales in the U.S. Moreover, online alcohol sales, which grew by over 22% year-on-year from 2023 to 2025, have expanded the distribution reach of independent meaderies. U.S. meadery exports are also on the rise, with 16% of production now sold internationally.
Global Distribution of Mead Beverage Manufacturers by Country in 2025
The global landscape of mead beverage manufacturing in 2025 reflects a highly fragmented yet steadily expanding market. Mead, once a niche craft beverage, has seen a worldwide resurgence, with more than 1,200 meadery operations now actively producing commercial batches across over 30 countries. The United States dominates the global scene with 34.2% of total manufacturers, driven by explosive growth in the Midwest, California, and New England regions.
Europe remains a stronghold for traditional mead production, particularly in Poland (12.6%), United Kingdom (10.3%), and Germany (7.4%). These regions benefit from centuries-old mead-making traditions, government support for craft producers, and evolving consumer preferences for heritage alcoholic beverages.
The Asia-Pacific region is rapidly emerging as a key growth zone, accounting for 18.7% of global producers. Countries like Japan and South Korea have experienced a combined 27% growth in registered meaderies since 2022, spurred by urban demand for low-alcohol, artisan beverages.
Canada and Australia also contribute significantly, with a combined 9.9% share, supported by strong export potential and increasing craft beverage culture. Nordic countries such as Iceland, Sweden, and Norway, despite their smaller populations, maintain a 3.4% share, bolstered by eco-conscious production methods and strong local followings.
The remaining 18.5% comprises emerging producers from Latin America, the Middle East, and Africa—regions that are only beginning to tap into the global mead movement.
| Country/Region | Share of Global Manufacturers (%) |
|---|---|
| United States | 34.2% |
| Poland | 12.6% |
| United Kingdom | 10.3% |
| Germany | 7.4% |
| Canada | 5.8% |
| Australia | 4.1% |
| Japan & South Korea (combined) | 3.7% |
| Nordic Countries (Iceland, Sweden, Norway) | 3.4% |
| Rest of World | 18.5% |
Regional Market Share & Opportunities
The global mead beverages market in 2025 presents distinct regional patterns, each offering unique market share contributions and growth opportunities. North America remains the dominant player, holding a 38.5% share of the global mead production. The United States leads this region with over 210 active mead producers, concentrated in states like California, Michigan, and Vermont. Opportunities in this region include expanding retail distribution, innovating with low-alcohol meads, and targeting health-conscious consumers through organic and gluten-free product lines.
Europe follows closely, accounting for 33.4% of the global market. Poland, the U.K., and Germany are at the forefront, driven by their centuries-old brewing traditions. Poland alone contributes 11.1% of the total volume. The region is seeing rising demand for high-end, barrel-aged meads and botanical-infused variants. Expansion opportunities lie in premiumization and ecommerce channels, especially in Western Europe.
The Asia-Pacific region holds an 18.7% share, and is the fastest-emerging zone. Japan and South Korea are key contributors, with a 27% increase in mead consumption in urban centers between 2022 and 2025. Growing consumer interest in fermented and artisanal beverages is opening doors for craft mead imports, mead bars, and collaboration brews with local ingredients like yuzu and plum.
Latin America and the Middle East collectively hold less than 5% of market share, but present untapped potential. Countries like Brazil and the UAE are showing interest in low-sugar and exotic flavor variants. Market entry here can be achieved via premium positioning and tourism-focused branding.
Africa and Eastern Europe offer micro-regional growth potential through local honey co-ops and farm-based craft distilleries. With global awareness of sustainable and authentic alcohol options growing, every region holds scalable opportunities for both niche meaderies and international brands alike.
Global Growth Insights unveils the top List Global Mead Beverages Companies:
| Company Name | Headquarters | Year Established | Key Products | Estimated Production (Liters/Year) | Notable Facts (2025) |
|---|---|---|---|---|---|
| Medovina | Colorado, USA | 1994 | Traditional Meads, Lavender Mead | 45,000 | 17% sales growth since 2023; 68% of sales are direct-to-consumer |
| Tallgrass Mead | Kansas, USA | 2017 | Session Meads, Fruit Sparkling Meads | 90,000 | 27% production growth since 2022; 32% sales from online orders |
| B. Nektar Meadery | Michigan, USA | 2006 | Zombie Killer, Necro MangoCon | 300,000+ | Exporting to 12 countries; 72% volume from top 3 SKUs |
| Moonlight Meadery | New Hampshire, USA | 2010 | Desire, Kurt's Apple Pie | 250,000 | 40+ mead variants; ships to 40+ states |
| Pasieka Jaros | Poland | 1991 | Dwójniak, Trójniak | 400,000+ | 43% exports; 25% of sales through online platforms |
| Schramm's Mead | Michigan, USA | 2013 | The Heart of Darkness, Raspberry Mead | 120,000 | 80% direct-to-consumer; 34% growth via social media |
Conclusion
The mead beverages market in 2025 reflects a dynamic blend of tradition and innovation, with over 1,200 active commercial producers globally. The U.S. remains the driving force behind mead's modern resurgence, holding approximately 34.2% of global production. Rising consumer preference for craft alcohol, gluten-free drinks, and low-ABV options continues to propel the industry forward.
Companies like B. Nektar Meadery and Schramm’s Mead have positioned themselves as pioneers in high-quality, fruit-forward meads, while Moonlight Meadery and Tallgrass Mead are expanding the appeal of session meads and flavored variants. European players such as Pasieka Jaros preserve centuries-old Polish mead traditions while embracing modern digital distribution. Boutique producers like Medovina continue to thrive by maintaining artisanal methods and direct customer engagement.
Mead beverages are no longer a niche product. The segment is experiencing tangible mainstream crossover—61% of U.S. mead consumption now occurs via off-trade channels, a sharp rise from 42% in 2020. Online direct-to-consumer models account for 25–40% of total revenues for many leading companies, reshaping how these beverages reach audiences.
Globally, the spread of mead manufacturing now extends to over 30 countries, with North America (38.5%), Europe (33.4%), and Asia-Pacific (18.7%) dominating production. As urban consumers seek diverse and authentic flavor experiences, opportunities for innovation, international collaboration, and premium product development continue to grow.
With improved shelf visibility, innovative packaging, and rising exports, the global mead beverages industry is firmly on the radar of modern consumers, distributors, and beverage investors.
https://www.globalgrowthinsights.com/blog/mead-beverages-companies-874
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